7thingsmedia launch Affiliate Manager Plus

At 7thingsmedia we've spent much time - and some late nights - working on a new project that, I'm delighted to say, will be announced at the affiliate a4uexpo conference - in front of the whole affiliate industry - in London today.

That project is our own custom-built software: Affiliate Manager Plus.

Affiliate Manager Plus is an affiliate management dashboard to be used by your account managers. It will accumulate data from the networks at the touch of a button, allowing reports to come together instantly. Compiling bulletproof information and insight, offering conclusive and measurable reporting around campaign performance, margin, gap analysis, and affiliates - instantly. I've attached an overview which goes into more detail.

Initially, the software will be used internally; only for clients. Here's the launch video which demonstrates its ability and value -



For more information please visit - AffiliateManagerPlus.com or contact the team at 7thingsmedia on 020 7017 3190.

Any questions about this, or generally, as ever don't hesitate to contact me.

Thanks, Chris

7thingsmedia represented at A4UExpo

7thingsmedia's Key Account Manager Fiona Gandy, and Performance Director David McDermott will take to their respective stages at October’s A4U Expo London to enlighten attendees on key areas of the performance marketing industry.

Fi's session entitled - Success, sales and style: getting the best from fashion affiliates - will give fashion brands insights on how to correctly use Affiliate Marketing to progress the brand and maximise sales - naturally with a careful eye on ensuring that the right type of affiliates are on board.  Fi has been behind many of our successful fashion affiliate programmes at 7thingsmedia including Agent Provocateur, Liberty London and Ted Baker.

Fi's session at A4U London Expo is at 9.30 – 10.30 on day two (19 October, 2011).

David's session is later on that day were he will introduce the point of diminishing return within affiliate marketing, and particularly wider performance channels for his session entitled: The Digital Mix and the Point of Diminishing Return .

David's session is a must for all data minded Marketing Managers

The questions of where to invest and what is the most efficient channel are posed, and David will reason over this relationship relative to a brand’s marketing strategy.

This session at A4U London Expo is at 4 – 5pm on day two (19 October, 2011).

Thanks, Chris

Tekkers New Era 39THIRTY Caps

I'm delighted to announce the Tekkers has teamed up with the largest and most iconic headwear manufacturer to bring you our exclusive Tekkers New Era 39THIRTY baseball caps.

New Era is the exclusive manufacturer and marketer of the official on-field cap worn by every Major League Baseball team and deals with many NHL, NBA and over 200 colleges and universities in the US.

A very limited number of Tekkers New Era 39THIRTY caps will be available to buy priced at £15 each and are available in 4 colours: Black, Red, Navy and White.

Here's the link to the Tekkers New Era 39THIRTY cap range.



Thanks, Chris