Monday, 27 April 2009

New Affiliate & Search agency; 7thingsmedia

As I posted earlier in April I've now left my position at House of Fraser and last week set up an affiliate and search marketing agency, 7thingsmedia.

Setting up a digital agency has always been on my agenda since I began in online media many moons ago - back in the early 2000’s I was an online publisher with a sports network but looking to move across into assisting advertisers and brands with their e-business adoption. From there I proudly became one of four people to graduate in the UK’s first BA (Hons) e-business degree.

Since then I have taken online acquisition roles at Johnson & Johnson, TradeDoubler, Hotel Chocolat and most recently House of Fraser to which I aim to use this wealth of digital experience to drive 7thingsmedia, to assist clients in the various aspects of eCommerce trading and build a very passionate online agency.

The core focus will be on outsourced affiliate management and assisting clients in their paid search campaigns whether on a traditional CPC model or a CPA method were 7thingsmedia pays the Google bill and we work on a commission basis.

Anyway, enough of the services information - please click for more information on 7thingsmedia.

Thanks, Chris

Wednesday, 8 April 2009

50% off Mid-Season SALE

I am delighted to announce our up to 50% off Mid Season SALE will go live on the website tomorrow morning (preview & prices live today); this will be a fantastic consumer offer led promotion certain to get your visitors excited with up to 50% reductions across the majority of brands and hundreds of our products on website, plus our FREE standard delivery on orders above £50.

Fantastic reductions across all areas of the House of Fraser website including

50% off Lingerie (inc. Elle Macpherson, CK & Wonderbra)
60% off Therapy
30% off a range of Max MaraRadley & DKNY handbags – 30% off
30% off Armani, Hugo Boss and Paul Smith

Linea bed linen 50% off
Linea dinner wear 50% off

Even with the up to 50% Summer Reductions we are not lowering our commission levels, we are maintaining our standard 5% commission on all net sales with a 28 cookie period.

Quick Stats
Summer Reductions starts tomorrow and due to run until 23rd April .
Commission: 5% net salesAOV: Currently £92

Creative Theme

Supportive Copy
Up to 50% mid-season SALE now on at House of Fraser is now on. Enjoy up to 50% off* hundreds of brands and thousands of products ranging from designer clothing for men, women and children to home accessories. Don’t miss out on great savings. Plus receive free standard delivery when you spend £50 or more online.

- Go shop online at House of Fraser.

*Online price includes discount where applicable. Exclusions apply, see House of Fraser

Any questions please give me a shout.

Thanks, Chris