tag:blogger.com,1999:blog-2544577494666342954.post7281708743707472495..comments2009-02-16T22:30:33.150ZChris Bishophttp://www.blogger.com/profile/08081278057707266658noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-2544577494666342954.post-44094455472702804282009-02-16T21:56:00.000Z2009-02-16T21:56:00.000ZA very interesting post with some good conclusions. I agree for todays big brands it is a matter of wait and see. Twitter isn't really "Mainstream" yet, but 2009 could be the tipping point.<BR/><BR/>I don't think companies should be jumping on the Twitter Bandwagon but should have a plan in place of how they will tweet and ensure that it is the correct fit for their Brand!<BR/><BR/>As a Twitter user I follow users for an individual range of reasons. I recommend http://twitter.com/retailweek for breaking retail news but then I hate it when other large "brands" use Twitter to tell you what they're having for lunch.Charleshttp://www.onthehob.co.uknoreply@blogger.comtag:blogger.com,1999:blog-2544577494666342954.post-53898229752026155212009-02-16T21:05:00.000Z2009-02-16T21:05:00.000ZAn astute comment by the highly respected Mr Bishop. But it's "many to one" in Lovemarks speech - The Master!!!Richardhttp://www.blogger.com/profile/03503855029895093668noreply@blogger.comtag:blogger.com,1999:blog-2544577494666342954.post-81154063597956987092009-02-16T20:51:00.001Z2009-02-16T20:51:00.001ZHi Chris,<BR/><BR/>Thanks for taking part in the Econsultancy Twitter experiment and for your comments....<BR/><BR/>By your definition, is Econsultancy not a 'smart brand'? It's not in our nature to stay in the trenches.... ;-)<BR/><BR/>We are more of an 'over the top' 'try anything twice' type of organisation. <BR/><BR/>Seems to be working pretty well at the moment...not too much spamming and a heap of positive sentiment from the Twitterverse/Blogosphere. <BR/><BR/>And it's fun to be involved too.michelle goodallhttp://econsultancy.com/trainingnoreply@blogger.comtag:blogger.com,1999:blog-2544577494666342954.post-34948681293255714842009-02-16T20:51:00.000Z2009-02-16T20:51:00.000ZHi Chris,<BR/><BR/>Thanks for taking part in the Econsultancy Twitter experiment and for your comments....<BR/><BR/>By your definition, is Econsultancy not a 'smart brand'? It's not in our nature to stay in the trenches.... ;-)<BR/><BR/>We are more of an 'over the top' 'try anything twice' type of organisation. <BR/><BR/>Seems to be working pretty well at the moment...not too much spamming and a heap of positive sentiment from the Twitterverse/Blogosphere. <BR/><BR/>And it's fun to be involved too.michelle goodallhttp://econsultancy.com/trainingnoreply@blogger.com